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BackTable / Innovation / Podcast / Episode #76
ProScan’s Path: Medical Expertise to Business Success Part 2
with Dr. Stephen Pomeranz
In this episode of the BackTable Innovation Podcast, host Dr. Bryan Hartley interviews Dr. Stephen Pomeranz, founder and CEO of ProScan Imaging, co-founder of Medality (formerly MRI Online), and a pioneering radiologist in MRI technology. This is the second part of a two-episode series on ProScan.
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BackTable, LLC (Producer). (2024, May 21). Ep. 76 – ProScan’s Path: Medical Expertise to Business Success Part 2 [Audio podcast]. Retrieved from https://www.backtable.com
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Podcast Contributors
Dr. Stephen Pomeranz
Dr. Stephen Pomeranz is the founder, medical director, and CEO at ProScan Imaging.
Dr. Bryan Hartley
Dr. Bryan Hartley is a practicing radiologist, host of the BackTable Innovation series, and co-founder of Pulmera in Palo Alto, CA.
Synopsis
The doctors discuss the growth and evolution of ProScan Imaging, including Dr. Pomeranz’a personal journey to becoming an entrepreneur, as well as business strategies that have led to ProScan’s success. Dr. Pomeranz describes the business’s unique physician-owned structure, which allows physicians to team up and directly invest in tangible assets of technology and real estate. Additionally, a core principle of ProScan’s business has been an emphasis on service excellence, which has been made possible by recruitment of hospitality leaders.
Overall, this episode highlights the importance of high-quality patient care, learning from other industries, and the significance of finding mentors and the right business model for aspiring physician entrepreneurs.
Timestamps
00:00 - Introduction to the Podcast
04:58 - Service Excellence and Scaling Up
12:09 - Technology Investment Opportunities for Physicians
21:37 - Teaching within the Private Practice Sphere
27:40 - Job Flexibility and Investment Opportunities Within ProScan
35:14 - Advice for Early Stage Entrepreneurs
38:19 - Future Endeavors for ProScan
43:18 - Episode Summary and Final Thoughts
Resources
BackTable Innovation Episode 75- ProScan’s Path: Medical Expertise to Business Success Part 1:
https://www.backtable.com/shows/innovation/podcasts/75/proscans-path-medical-expertise-to-business-success-part-1
ProScan Imaging:
https://proscan.com/
MRI Total Body Atlas by Stephen J. Pomeranz:
https://www.amazon.com/Total-Body-Atlas-Stephen-Pomeranz/dp/1882576063
Medality:
https://medality.com/
Disclaimer: The Materials available on BackTable.com are for informational and educational purposes only and are not a substitute for the professional judgment of a healthcare professional in diagnosing and treating patients. The opinions expressed by participants of the BackTable Podcast belong solely to the participants, and do not necessarily reflect the views of BackTable.
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